When creating your Deal Header, you must select one of the following Deal Types. Depending on the Deal Type you select, you will be Required to enter information into certain fields, while other fields may become Closed or Locked and will not be used in the deal.
Deal Type |
Description |
Required Fields |
Closed/Locked Fields |
Wrap |
An advertisement where a special insert is added to a circular. This additional ad usually contains special promotions that focus on a subset of stores. Usually a one sheet ad that "wraps" around the chain-wide circular. |
• Promo Retail Start & End Dates • Ad Start & End Dates • Max Stores Wrap |
• None |
Circular |
A printed advertisement prepared by the retailer for distribution to customers. |
• Promo Retail Start & End Dates • Ad Start & End Dates |
• Max Stores Wrap |
TPR |
Type of deal where the price is reduced for a limited amount of time. |
• Promo Retail Start & End Dates |
• Ad Start & End Dates • Max Stores Wrap • Ad Size • Ad Location |
EDLC |
Everyday Low Cost (cost as seen by the stores). |
• Promo Retail Start & End Dates |
• Ad Start & End Dates • Max Stores Wrap • Ad Size • Ad Location • Distribution Type |
Run of Press (ROP) |
A deal that is not in a circular, but is shown in a newspaper. |
• Promo Retail Start & End Dates |
• Ad Start & End Dates • Max Stores Wrap • Ad Size • Ad Location |
Trade Deal |
A deal that is given to all retailers across the region. |
• Promo Retail Start & End Dates |
• Ad Start & End Dates • Max Stores Wrap • Ad Location • Distribution Type |
Advertised Only |
A deal that is put into DealCentral for the specific purpose of appearing in an ad. |
• Promo Retail Start & End Dates • Ad Start & End Dates |
• Max Stores Wrap |
Return to "Creating a Deal Header"